the-last-word

Privacy Policy for The Last Word

Effective Date: August 18, 2025

1. Introduction

Welcome to The Last Word (“the Game”), created by Jdev1-S. This Privacy Policy explains how we handle information in connection with our mobile application. Your privacy is important to us, and this policy is designed to help you understand what data is collected, why it’s collected, and what happens to it.

2. Information We Collect

We do not directly collect any personally identifiable information from you. The Game is designed to be played without requiring you to submit personal data such as your name, email address, or physical address.

However, we use third-party services to support the Game, such as for showing advertisements. These third parties may automatically collect certain information as described below:

Device Information: Including but not limited to your device model, operating system version, and screen resolution.
Identifiers: Including your device’s IP address and the Google Advertising ID (AAID).
General Location Data: Approximate location (e.g., country, city) derived from your IP address.

3. How We Use Your Information

The information collected by our third-party partners is used for the following purposes:

To serve advertisements within the Game, which helps us to keep the Game free to play.
To provide personalized advertising that is more relevant to your interests.
To monitor and analyze usage and trends to improve the user experience and the stability of the Game.

4. Third-Party Services: Google AdMob

The Last Word uses Google AdMob as its primary ad service provider. AdMob is a third-party service that collects and processes data according to its own policies. We strongly encourage you to review their policies to understand how they handle your data.

**You can learn more about how Google uses information from sites or apps that use their services by visiting: https://policies.google.com/technologies/partner-sites

As we are based in Sweden, we comply with the General Data Protection Regulation (GDPR). If you are a user located in the European Economic Area (EEA) or the United Kingdom, you have certain rights regarding your personal data.

We use Google’s User Messaging Platform (UMP) to obtain your consent for the collection and use of your data for personalized advertising. You will be presented with a consent choice when you first launch the Game. You have the right to withdraw this consent at any time.

You can also opt-out of personalized advertising by adjusting the settings on your Android device. This is typically found under Settings > Google > Ads > Opt out of Ads Personalization.

6. Children’s Privacy

The Last Word is not intended for use by anyone under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you believe that your child has provided us with personal information, please contact us immediately so that we can take the necessary actions to remove such information.

7. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy within the Game or on this page. You are advised to review this Privacy Policy periodically for any changes.

8. Contact Us

If you have any questions or suggestions about this Privacy Policy, do not hesitate to contact us at:

Jdev1-S@proton.me